Overordnede kursusmål
The general purpose of the course is to qualify the student to
understand and address the problems and opportunities of data
analytics projects from a management perspective.
The student should become able to identify and analyse challenges
related to the business value of analysis projects for companies,
and challenges related to the data, involved stakeholders,
processes, technology and organization.
Furthermore, the students, together in a team, should be able to
find solutions for identified challenges in an analytics project.
Læringsmål
En studerende, der fuldt ud har opfyldt kursets mål, vil kunne:
- identify challenges in data analytics projects
- define the business value of data analytics projects
- describe the elements of a data analytics strategy in a
company
- perform an in-depth analysis of the challenges and
opportunities of a concrete data analytics projects
- synthesise theories and integrate new knowledge from the
state-of-the-art
- develop a realistic and well thought data analytics project
plan
- design and evaluate solutions for an analytics project to be
implemented in a company/organisation
- write well-written reports with a clear and logic argumentation
line, documenting the findings of the analytics project in a
matter, and format, that can be targeted the upper
management
Kursusindhold
Introduction to challenges of data analytics projects in companies.
Deriving a research model to analyse aspects and challenges of such
projects. Define the business value of analytics projects.
Discussing data quality issues. Typical data analytics process
models. Technological challenges. Stakeholder Analysis. Data
Analytics Strategy.
During the course, a research model is used to explain management
challenges in data analytics projects. Discussions, readings and
mini-cases will give the participants the opportunity to discuss
single aspects of management challenges and solutions.
In an individual essay, every participant will dive into one of the
theoretical topics from the curriculum, relates it with additional
literature and writes an individual 2-page-essay.
Within a project on real-world data, participants will apply their
knowledge in a team and provide solutions. Each group will produce
a management report.
Litteraturhenvisninger
Reading Material (current publications) is provided on DTU Inside.
Sidst opdateret
25. april, 2019