Overordnede kursusmål
The overall objective of this course is to achieve a basic business
insight that will allow the student to efficiently participate in
commercializing inventions and knowledge within technical sciences.
General objectives:
• How to develop a research project or idea to a business
opportunity
• Technology transfer of IPR from research to commerce
• Formation of a new business activity: in existing industry
(intrapreneurship) or via a spin-off company (entrepreneurship)
Students will be asked to apply their research subject in the
development of a business idea or they will have the opportunity to
work with an idea jointly developed by DTU. The ideas will be
presented and further developed at the Ideation Day or (e.g. video
conference) before the summer school in Helsingør, The course will
introduce the students to methodologies related to the discovery
and development of a business opportunity.
To obtain 5 ECTs, the participant has to:
• Before the summer school: Read an introductory text book about
entrepreneurship (provided by the organisers), prepare a <½ page
business case proposal and participate in the ideation/video
conference (est. 40 hours)
• Participate in the 6 day summer school (est. 65 hours)
• Hand in an individual report in a venture cup format after the
summer school (7 step scale), (est. 25 hours)
Læringsmål
En studerende, der fuldt ud har opfyldt kursets mål, vil kunne:
- Develop ideas and identify business opportunities
- IPR (Patent, Copyright, Trademark and Trade Secrets)
- Conduct an initial novelty screening
- Develop commercialization strategies and business models
- Analyze markets for technological products and services
- Analyze customer value creation using design principles
- Develop a business idea to an actual company
- Establish cash flow projection and capital requirements
- Calculate an equity investment
- Work with tech trans officers and other IPR professionals
- Work with venture capital investors
- Communicate complex commercialization projects
Kursusindhold
Teams and cases will be developed at the idea generation workshop
(video conference) based on both the students’ own ideas and ideas
provided by DTU.
Teaching will consist of morning lectures, usually given by experts
working in a specific area, afternoon group works supported by
business mentors and evening inspiring talks given by successful
high tech entrepreneurship entrepreneurs
Litteraturhenvisninger
'Knowledge Based Entrepreneurship' by John Heebøll.
Bemærkninger
Cost of attendance: Approx. DKK 9,400,-. The price includes full
board at Hotel Marienlyst, Helsingør, trips and teaching materials
The course is co-organised by DTU link
Sidst opdateret
27. maj, 2019
