Participation in the program requires separate
admission to the MMT program. Please contact DTU Business.
Engelsk titel:
Strategy
Sprog:
Point( ECTS )
3
Kursustype:
Deltidsmaster
Kurset udbydes under tompladsordningen
The course takes place in the autumn semester each
year.
Undervisningens placering:
Campus Lyngby
Undervisningsform:
The program is based on action learning where theories,
methods, concepts and tools are employed on real business
challenges and issues from the participants companies. Lectures by
top notch international faculty are paralleled by casework, group
work and assignments.
The aim of this module is to provide the participants with
action-learning based knowledge about relevant topics within
Strategy that can be applied in the participants’ companies.
Læringsmål:
En studerende, der fuldt ud har opfyldt kursets mål, vil kunne:
Utlize managerial concepts and tools that can help participants
understand the environment that a company finds itself in
Utlize managerial concepts and tools that can help participants
understand the resources companies need to obtain for competitive
advantage
Utlize managerial concepts and tools that can help participants
understand how to organize deployment of competences and
capabilities for achieving competitive advantage
Assess effect of company's industry position on its
perfromance
Apply a strategy frameworks and tool on real cases
Assess ill-structured competitive situations
Analyze external forces and internal resources in the dynamic
context of rapid change
Formulate sound corporate strategy
Kursusindhold:
The course is built on three pillars: strategic positioning,
capabilities, and change. Starting from the analysis of the firm’s
external competitive environment, we assess the “structural”
attractiveness of the relevant industry and consider how a firm’s
position in that industry affects its performance. Then shifting
focus internally to an analysis of the firm’s resources and
capabilities, we explore how competitive advantage is built and
sustained. Finally, we turn to organizational change to explore
what happens when a company’s environment changes and, in
particular, how the organization’s behavioral context both
facilitates and constrains our ability to put strategy into
action.
